People do not hate or love colours but rather the ideas or beliefs associated with individual colours or combinations of colours. Thus, when I say that I have no favourite colour or that I like all colours, I could
a) have no preference for any specific colour because I view them as just colours
or
b) i find good qualities that are associated with these colours that I can relate to eg. orange could connote vibrance
or
c) be, in fact, a unicorn
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